Michael Dannenberg Photography

Background

Michael Dannenberg is a talented food photographer who has a studio in Stroud in Gloucestershire.

He had a website but it was outdated, wasn’t showing off his skills as well as it could and wasn’t bringing in enough leads. He needed a new website that would work harder for him.

He turned to Transition Creative for help.

Skills

  1. Web Design
  2. Web Development
  3. SEO
Michael Dannenberg website build
Michael Dannenberg website mobile view

Solution

Our starting point was to revisit Michael’s existing website and look at what could be done differently.

We suggested adding a few new sections so the website would provide more detail than before.

The new site has an About section that tells Michael’s story and gives his credentials so people can start to build a relationship with the person behind the lens. We added a case study section so people can see the diversity of work Michael undertakes.

We suggested to Michael that he offered his studio for hire to create an additional revenue stream for the business. He liked our suggestion so this was another element we added.

Perhaps the most complex development work the site needed was the way the photographs are handled and displayed. Every image on the site retains its original aspect ratio so the integrity and beauty of the shot is never compromised. At the same time, a simple tagging system means it is easy for Michael to add new images to the site on whatever page he wants.

When it came to the look of the site, we deliberately kept it very simple so the photography is always to the fore.

Michael Dannenberg website desktop view

Results

Within weeks of the new website being launched, Michael was receiving many more enquiries and securing all the bookings his business needs each month. The studio hire is also proving successful and generating an additional revenue stream.

We are proud of the work we did on this project. It is a simple website but it does what it needs to do very well.

Transition guided me through the whole process from start to finish. The end result is a site exactly as I wanted that delivers to my brief. I wouldn't hesitate to recommend Transition Creative.

Michael Dannenberg
Michael Dannenberg

Owner – Michael Dannenberg Photography